SEO report of linchpinmarketing.com

Affinity Marketing | Linchpin Marketing | Knutsford, Cheshire

www.linchpinmarketing.com/

From the execution of affinity based marketing strategies, to the delivery of standalone communications these are some of the services we have delivered for ...


 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.linchpinmarketing.com/

Character length : 26

Title
Affinity Marketing | Linchpin Marketing | Knutsford, Cheshire
Description
From the execution of affinity based marketing strategies, to the delivery of standalone communications these are some of the services we have delivered for clients: Affinity Marketing,Partnership Marketing,Customer Loyalty,Customer Relationship Marketing
Keywords (meta keywords)
affinity marketing,reciprocal marketing,partnership strategy,customer loyalty programmes,employee benefits,brand matching,customer benefits,affinity partners,customer realtionship marketing,affinity g

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: ISO-8859-1.
Language
Error! No language localization is found.
Title
Affinity Marketing | Linchpin Marketing | Knutsford, Cheshire

Character length : 61

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 34%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
760000
Heading structure in the source code
  • <H1> AFFINITY MARKETING · RECIPROCAL MARKETING · PARTNERSHIP STRATEGY
  • <H2> HOW CAN AFFINITY MARKETING WORK FOR MY BUSINESS?
  • <H1> CUSTOMER LOYALTY PROGRAMMES · EMPLOYEE BENEFITS · BRAND MATCHING
  • <H2> WHO CAN HELP ME FIND THE RIGHT AFFINITY PARTNERS?
  • <H1> CUSTOMER BENEFITS · AFFINITY PARTNERS · CUSTOMER RELATIONSHIP MARKETING
  • <H2> HOW CAN I DEVELOP NEW DISTRIBUTION CHANNELS?
  • <H1> RECIPROCAL MARKETING · AFFINITY GROUPS · CUSTOMER LOYALTY PROGRAMMES
  • <H2> MAKING SENSE OF AFFINITY MARKETING
  • <H1> THIRD PARTY PROMOTIONS · BRAND AFFINITY · LIFESTAGE MARKETING
  • <H2> HOW CAN I MAXIMISE VALUE FROM THE CUSTOMER JOURNEY?
  • <H1> AFFINITY MARKETING · RECIPROCAL MARKETING · PARTNERSHIP STRATEGY
  • <H2> HOW CAN I CREATE ADDED VALUE FOR MY CUSTOMERS?
  • <H1> CUSTOMER BENEFITS · CUSTOMER RELATIONSHIP MARKETING · AFFINITY PARTNERS
Word cloud
  • marketing11
  • affinity9
  • customer7
  • how4
  • partners3
  • reciprocal3
  • benefits3
  • brand2
  • value2
  • manchester2
  • programmes2
  • relationship2
  • loyalty2
  • partnership2
  • strategy2
  • business2
Keyword matrix
wordtitledescriptionsheading
marketing
affinity
customer
how
partners
reciprocal
Two Word cloud
  • customer loyalty2
  • loyalty programmes2
  • affinity partners2
  • strategy how2
  • reciprocal marketing2
  • partnership strategy2
Three Word cloud
  • customer loyalty programmes2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 1 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 863px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
454 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 3 different links.
External links: 3

External links:

Internal links:

Link text (anchor) Link strength

 Website security

IP
77.240.13.85
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

 Sites on same ip

linchpinmarketing.co.uk

linchpinmarketing.co.uk

linchpinmarketing.net

linchpinmarketing.net

affinityregister.net

affinityregister.net

linchpinmarketing.com

linchpinmarketing.com

 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : AFFINITY MARKETING · RECIPROCAL MARKETING · PARTNERSHIP STRATEGY , ( 229px from top )
  • H2 : HOW CAN AFFINITY MARKETING WORK FOR MY BUSINESS? , ( 273px from top )
  • H1 : CUSTOMER LOYALTY PROGRAMMES · EMPLOYEE BENEFITS · BRAND MATCHING , ( 331px from top )
  • H2 : WHO CAN HELP ME FIND THE RIGHT AFFINITY PARTNERS? , ( 375px from top )
  • H1 : CUSTOMER BENEFITS · AFFINITY PARTNERS · CUSTOMER RELATIONSHIP MARKETING , ( 433px from top )
  • H2 : HOW CAN I DEVELOP NEW DISTRIBUTION CHANNELS? , ( 477px from top )
  • H1 : RECIPROCAL MARKETING · AFFINITY GROUPS · CUSTOMER LOYALTY PROGRAMMES , ( 535px from top )
  • H2 : MAKING SENSE OF AFFINITY MARKETING , ( 579px from top )
  • H1 : THIRD PARTY PROMOTIONS · BRAND AFFINITY · LIFESTAGE MARKETING , ( 651px from top )
  • H2 : HOW CAN I MAXIMISE VALUE FROM THE CUSTOMER JOURNEY? , ( 695px from top )
  • H1 : AFFINITY MARKETING · RECIPROCAL MARKETING · PARTNERSHIP STRATEGY , ( 724px from top )
  • H2 : HOW CAN I CREATE ADDED VALUE FOR MY CUSTOMERS? , ( 768px from top )
  • H1 : CUSTOMER BENEFITS · CUSTOMER RELATIONSHIP MARKETING · AFFINITY PARTNERS , ( 826px from top )

 Typos

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